Gravesend Town Centre Regeneration


Welcome to our website that focuses on the Gravesend Town Centre regeneration project.

Please do read the information on this website. If you have any questions, please get in contact with us – details on the “Contact us” tab.

What is the Gravesend Town Centre Regeneration Project?

Reef Group are pleased announce their plans to bring forward redevelopment proposals for Gravesend Town Centre Regeneration, in partnership with Gravesham Council.

This exciting town centre regeneration project will bring new life and activity to the centre of Gravesend. New shops and office space will be created across two sites close to the High Street, as well as other leisure facilities. The project will also include new and much needed homes for Gravesend, as well as affordable homes, ideal for people looking to live in central Gravesend and who will be able to benefit from this major new investment.


Spring 2021:

Planning permission for The Charter was approved by Gravesham Council in 2020. Market Square car park and Horn Yard will be closed from March 2021 as work gets under way to deliver the 242 homes. Work will be carried out on behalf of Rosherville Property Development, the council’s commercial trading arm.

The new homes will be built in three blocks, ranging from three to ten storeys, with improved public realm and streetscapes. There is generous and improved amenity space in the form of balconies, communal gardens, and roof top terraces. The development also includes a flexibly-designed multi-storey car park.

Summer 2020:

We announced plans to create a new “civic heart” in the second phase of the project. Focusing on the land around St George’s Church and West Street, the proposals are still being worked on by Reef and the Council, with more detail to be published in 2021.

Planning permission for The Charter was approved by Gravesham Council in summer 2020. Further updates will be shared in due course.

Summer 2019:

Planning permission for the refurbishment and improvement of the St George’s Shopping Centre was approved in December 2017. Since then works have been carried out including new signage, branding and street furniture and shopfront improvement creating a more accessible and user-friendly shopping centre. The improvements ensure a more welcoming and attractive space for shoppers and retailers, increasing footfall and enhancing the vitality of both St George’s and the wider town centre.


Map showing the proposed sites/ area that is part of the regeneration project

Who are Reef Group?

Reef Group are a property development and investment company that specialise in mixed-use urban regeneration projects. Reef deliver high-quality and innovative development projects and have experience across a variety of sectors including retail, residential, offices, hotels and leisure, as well  as growing sectors such as student housing and care homes.

The Gravesend Town Centre Regeneration Project will deliver: